Important research for Men to understand

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Brulee beats Brad to get women's hearts racing

Women prefer a good pudding to Brad Pitt, scientists have revealed. The sight of mouth-watering dishes turned females on more than sexy pictures of Hollywood's hottest men. The findings emerged after volunteers were tested with heart monitors to compare reactions to food and sexy stars. The tests were carried out by supermarket chain Tesco. After being wired up they were shown pictures of several Hollywood hunks and a range of desserts. And when presented with a tempting raspberry creme brulee the heart rate shot up to an average of 142 beats a minute.
But a snap of Pitt, 38, registered only 105. He even trailed behind a chocolate truffle torte (135), exotic praline Paris-Brest (122), and chocolate trifle (115). Still, he created more of a flutter than a lemon and raspberry torte (100) - but only just, reports The Sun. Russell Crowe, 37, was 99 beats per minute, followed by Leonardo DiCaprio, 26, on 92 beats. The research was aimed at assessing the impact of food's appearance on women shoppers - whose normal heart rate is 70. Choc puds caused the biggest reaction among women aged 20 to 30 and brulees were top for 30 to 40-year-olds.

Last updated: 07:25 Friday 24th August 2001