The First Ads for Famous Books

The First Ads for Famous Books:
Because even genius needs share of voice to succeed.
In Read Me: A Century of Classic American Book Advertisements (public library), New York Times book critic Dwight Garner offers “a visual survey of book advertisements, plucked from yellowing newspapers, journals and magazines large and small, from across the United States during the twentieth century” — more than 300 of them, to be precise, including some of modern history’s most beloved literary classics by favorite authors like Susan Sontag, Kurt Vonnegut, Joan Didion, Anaïs Nin, and Ray Bradbury. What emerges is a curious alternative history of literature and its parallel evolution alongside twentieth-century communication arts and advertising. But, perhaps most importantly, it serves as a necessary antidote to the genius myth, demonstrating that icons are very much made, not merely celebrated for their “God”-given talent.

1925

1926

1926

1934

1948

1948

1954

Garner writes of the new visual language of the 60s:

Author photographs, in the 1960s, were increasingly put to bold use. Susan Sontag pops out of a 1963 ad for her first novel, The Benefactor, glancing provocatively from the page as if she were an intellectual Cleopatra.

1963

1966

1969

1970

1970

1971

1971

1974

1985

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Saturday, September 08, 2012

Saturday, September 08, 2012: Red Meat by Max Cannon for September 08, 2012

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License Plate

License Plate:

Richard iii

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49 Quadrocopters Form 3D Models in the Sky [Video]

49 Quadrocopters Form 3D Models in the Sky [Video]:


Watch as 49 Quadrocopters take off from the ground at the voestalpine Klangwolke and turn into pixels in the sky, forming 3D-Models right before our eyes.
[ArsElectronica]
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Pine Club - Dayton, OH: We owe John Catt big-time. Mr. Catt is a Roadfood enthusiast who wrote us several months ago to describe an eating trip he had taken up the coast of Maine. He said that he had found both The Clam Shack of Kennebunkport and Flo’s Hot Dogs of Cape Neddick to be spectacular, an assessment that proved his credentials as a man of excellent taste. So when he went on to recommend a restaurant to us, we took his tip seriously.

The place he recommended was in Dayton, Ohio, named The Pine Club. In his words, it served “phenomenal steaks in a no-nonsense old world naugahyde-laden pine room. No credit cards, no reservations, just great meat and potatoes. Kind of a Gene and Georgetti's run by, well, people from Ohio! For my money, there is no better steak in the USA and, believe me, I've done the research!”

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Start with a plate of scallops: sweet, firm nuggets with a pale light crust and smouldery sea taste. Brilliant tartar sauce comes on the side. All meals are served with a basket of dinner rolls, and steaks come with a handful of onion rings and choice of potatoes that includes Lyonnaise: an eight-inch pancake of shredded spuds woven with veins of sautéed onion. As for salad, although a mesclun mix was added to the menu a while ago, the traditional Pine Club salad is iceberg lettuce – cold, crisp chunks served “red and bleu,” which is French dressing loaded with enormous clods of dry blue cheese.

Dessert? There is none. If you’re in dire need of something sweet and don’t necessarily want a high-proof libation such as a grasshopper or a Golden Cadillac, you can step outside and go next door to the Ben & Jerry’s store.

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You should read Mat Honan’s heartbreaking tale of a hack attack and the ensuing discussion on Techmeme. Much of the story is about Amazon or Apple’s security practices, but I would still advise everyone to turn on Google’s two-factor authentication to make your Gmail account safer and less likely to get hacked.
Two-factor authentication means “something you know” (like a password) and “something you have,” which can be an object like a phone. Here’s a simple video about how it works:



I often hear the same questions or objections when I recommend two-factor authentication. Jeff Atwood has done a good job of debunking common misperceptions–check out his post, which even has pictures. But here are some misconceptions that I hear, along with the reality:
Myth #1: But what if my cell phone doesn’t have SMS/signal, or I’m in a foreign country?
Reality: You can install a standalone app called Google Authenticator (it’s also available in the App Store), so your cell phone doesn’t need a signal.
Myth #2: Okay, but what about if my cell phone runs out of power, or my phone is stolen?
Reality: You can print out a small piece of paper with 10 one-time rescue codes and put that in your wallet. Use those one-time codes to log in even without your phone.
Myth #3: Don’t I have to fiddle with an extra PIN every time I log in?
Reality: You can tell Google to trust your computer for 30 days and sometimes even longer.
Myth #4: I heard two-factor authentication doesn’t work with POP and IMAP?
Reality: You can still use two-factor authentication even with POP and IMAP. You create a special “application-specific password” that your mail client can use instead of your regular password. You can revoke application-specific passwords at any time.
Myth #5: Okay, but what if I want to verify how secure Google Authenticator is?
Reality: Google Authenticator is free, open-source, and based on open standards.
Myth #6: So Google Authenticator is a free and open-source, but does anyone else use it?
Reality: Yes! You can use Google Authenticator to do two-factor authentication with LastPass, Amazon Web Services, Drupal, and DreamHost, or even use a YubiKey device.
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